Udacity, part of Accenture LearnVantage, has launched a fully accredited Master of Business Administration programme focused on AI product management. The programme is designed to combine business fundamentals with project-based technical training for roles in the AI economy.

The MBA can be completed for under ₹2 lakh, positioning it as a lower-cost alternative to many private university MBA programmes. The curriculum includes AI transformation, business intelligence, growth marketing and product development, delivered through project-based coursework.

Degrees are awarded by Woolf and are recognised under the European Credit Transfer and Accumulation System across more than 60 countries, including the United States, Canada, Australia and multiple European nations.

Kishore Durg, Global Lead of Accenture LearnVantage, said the programme aims to address the skills gap between technology and business leadership. Woolf President and Rector Dr Joshua Broggi said MBA education must reflect the impact of artificial intelligence on business. Dr Kai Roemmelt, CEO of Udacity and Dean of the Udacity Institute of AI & Technology, said the programme expands access to accredited education in AI-related fields.

According to Accenture’s January 2026 Pulse of Change report, 59 per cent of executives believe AI automation is limiting opportunities for new talent, while 32 per cent report enterprise-wide success in scaling AI. Udacity said demand for AI product management roles has risen, with job openings increasing and salary premiums compared with traditional product roles.

The programme includes 14 Udacity Nanodegree courses and a capstone project, with a total workload aligned to European master’s degree standards. Learners can apply prior Udacity Nanodegree credits through Recognition of Prior Learning to shorten completion time. The course is designed for working professionals and career changers with flexible pacing.

The MBA follows Udacity’s Master of Science in Artificial Intelligence, which enrolled more than 1,500 learners in its first cohort.

The launch forms part of Accenture’s $1 billion investment in LearnVantage. Since 2024, Accenture has acquired Udacity, TalentSprint, Ascendient Learning, Aidemy and Award Solutions to expand its training and skills portfolio.

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